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Groups > comp.misc > #17979

Re: Red Hat learns people associate its logo with mistrust

From Dan Purgert <dan@djph.net>
Newsgroups comp.misc
Subject Re: Red Hat learns people associate its logo with mistrust
Date 2019-05-13 11:24 +0000
Organization A noiseless patient Spider
Message-ID <slrnqdikva.n0k.dan@djph.net> (permalink)
References <1p8kqf-g9o.ln1@rasp.therandymon.com> <slrnqdgdad.r6v.whynot@orphan.zombinet> <botmqf-j1v.ln1@rasp.therandymon.com> <qbb1b2$mfq$1@dont-email.me>

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The Real Bev wrote:
> On 05/12/2019 06:27 PM, RS Wood wrote:
>> On 2019-05-12, Eric Pozharski <whynot@pozharski.name> wrote:
>>> with <1p8kqf-g9o.ln1@rasp.therandymon.com> RS Wood wrote:
>>>
>>>> Red Hat's chief marketing officer discovered their logo was rendering
>>>> poorly in digital formats (especially on small devices like
>>>> smartphones). But then they discovered even bigger problems in surveys
>>>> (including with potential customers) about what feelings the logo
>>>> evoked: Sinister.  Secretive. Evil. Sneaky. These respondents might
>>>> not have known anything about Red Hat, but they did believe that man
>>>> lurking in the shadows didn't immediately inspire their trust.
>
> When it started out I thought it was a woman and associated it with 
> Carmen Sandiego.  WTF?

Which is precisely why my first distro was RH (back before the days of
Fedora-core).

Granted, being a newbie, and quarterly distro-hopping to find something
that felt comfortable ended me up with Ubuntu (and later, Debian).

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|_|_|O| Github: https://github.com/dpurgert
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Thread

Red Hat learns people associate its logo with mistrust RS Wood  <rsw@therandymon.com> - 2019-05-11 21:16 -0400
  Re: Red Hat learns people associate its logo with mistrust Eric Pozharski <whynot@pozharski.name> - 2019-05-12 18:01 +0300
    Re: Red Hat learns people associate its logo with mistrust RS Wood <rsw@therandymon.com> - 2019-05-12 21:27 -0400
      Re: Red Hat learns people associate its logo with mistrust The Real Bev <bashley101@gmail.com> - 2019-05-12 23:03 -0700
        Re: Red Hat learns people associate its logo with mistrust Dan Purgert <dan@djph.net> - 2019-05-13 11:24 +0000
      Re: Red Hat learns people associate its logo with mistrust Bob Eager <news0073@eager.cx> - 2019-05-13 07:59 +0000
        Re: Red Hat learns people associate its logo with mistrust Steve555 <Steve555@bogus.nodomain.nowhere.invalid> - 2019-06-15 20:11 +0000

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