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AT&T CEO slams T-Mobile for its senior discounts marketing campaign [telecom]

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  AT&T CEO slams T-Mobile for its senior discounts marketing campaign [telecom] Bill Horne <malassimilaQRMtion@gmail.com> - 2022-09-16 08:33 -0400
    Re: AT&T CEO slams T-Mobile for its senior discounts marketing campaign [telecom] "Ken [redacted]" <invalid@anonymous.telecom-digest.org> - 2022-09-17 13:00 +0000

#13336 — AT&T CEO slams T-Mobile for its senior discounts marketing campaign [telecom]

By Raymond Hicks <https://wmleader.com/author/admin-2-2/>

AT&T (T) CEO John Stankey has a message to rival T-Mobile: Cut the 
nonsense when advertising to seniors.

"They issued some statements and went out into the market with some 
communications that were inaccurate and not true," Stankey told Yahoo 
Finance Live at the Goldman Sachs Communacopia + Technology Conference 
this week.

T-Mobile - long seen as a clever marketer of its wireless brand - 
recently launched a campaign dubbed "Verizon and AT&T Ban Senior 
Discounts." The marketing stunt claims that "92% of seniors in the U.S. 
can't get a wireless discount from Verizon or AT&T because they don't 
live in Florida."

https://wmleader.com/general-other/591279/att-ceo-slams-t-mobile-for-its-senior-discounts-marketing-campaign/

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#13338

[Hi Bill ... If you include this in the digest, please remove my last
name & email address. Thx.]

 >> AT&T CEO John Stankey has a message to rival T-Mobile: Cut the
 >> nonsense when advertising to seniors.

Excuse me if I fail to shed a tear for AT&T. This being the company that 
gloated about living rent free in their competitors heads when everyone 
complained about their marketing of 4G LTE as 5G.

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