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Groups > comp.arch.embedded > #24428 > unrolled thread

Atmel Bought by Microchip

Started byrickman <gnuarm@gmail.com>
First post2016-06-28 18:55 -0400
Last post2016-07-31 22:39 -0400
Articles 20 on this page of 108 — 25 participants

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  Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-06-28 18:55 -0400
    Re: Atmel Bought by Microchip Les Cargill <lcargill99@comcast.com> - 2016-06-29 11:24 -0500
      Re: Atmel Bought by Microchip Grant Edwards <invalid@invalid.invalid> - 2016-06-29 16:31 +0000
        Re: Atmel Bought by Microchip Les Cargill <lcargill99@comcast.com> - 2016-06-29 11:45 -0500
      Re: Atmel Bought by Microchip Phil Hobbs <pcdhSpamMeSenseless@electrooptical.net> - 2016-06-29 12:46 -0400
        Re: Atmel Bought by Microchip bitrex <bitrex@de.lete.earthlink.net> - 2016-06-29 12:59 -0400
          Re: Atmel Bought by Microchip Grant Edwards <invalid@invalid.invalid> - 2016-06-29 17:13 +0000
          Re: Atmel Bought by Microchip sms <scharf.steven@geemail.com> - 2016-06-29 10:32 -0700
            Re: Atmel Bought by Microchip bitrex <bitrex@de.lete.earthlink.net> - 2016-06-29 16:14 -0400
        Re: Atmel Bought by Microchip Les Cargill <lcargill99@comcast.com> - 2016-06-29 12:59 -0500
          Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-06-29 14:06 -0400
            Re: Atmel Bought by Microchip Les Cargill <lcargill99@comcast.com> - 2016-06-29 13:28 -0500
            Re: Atmel Bought by Microchip antispam@math.uni.wroc.pl - 2016-07-01 20:03 +0000
              Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-07-01 16:11 -0400
                Re: Atmel Bought by Microchip antispam@math.uni.wroc.pl - 2016-07-01 23:44 +0000
                Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-01 20:17 -0400
                  Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-07-02 22:42 -0400
                    Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-03 00:46 -0400
                      Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-07-03 03:08 -0400
                        Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-03 08:46 -0400
              Re: Atmel Bought by Microchip Paul Rubin <no.email@nospam.invalid> - 2016-07-01 13:33 -0700
                Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-07-01 17:32 -0400
                  Re: Atmel Bought by Microchip Paul Rubin <no.email@nospam.invalid> - 2016-07-01 14:49 -0700
                    Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-07-01 17:52 -0400
                      Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-07-01 17:54 -0400
                Re: Atmel Bought by Microchip antispam@math.uni.wroc.pl - 2016-07-01 22:14 +0000
                  Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-07-01 18:18 -0400
                Re: Atmel Bought by Microchip Spehro Pefhany <speffSNIP@interlogDOTyou.knowwhat> - 2016-07-01 18:48 -0400
      Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-06-29 13:04 -0400
        Re: Atmel Bought by Microchip Les Cargill <lcargill99@comcast.com> - 2016-06-29 13:07 -0500
          Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-06-29 14:17 -0400
            Re: Atmel Bought by Microchip Les Cargill <lcargill99@comcast.com> - 2016-06-29 13:34 -0500
            Re: Atmel Bought by Microchip Phil Hobbs <pcdhSpamMeSenseless@electrooptical.net> - 2016-06-29 14:45 -0400
      Re: Atmel Bought by Microchip Tim Wescott <seemywebsite@myfooter.really> - 2016-06-29 12:24 -0500
        Re: Atmel Bought by Microchip Les Cargill <lcargill99@comcast.com> - 2016-06-29 13:09 -0500
    Re: Atmel Bought by Microchip sms <scharf.steven@geemail.com> - 2016-06-29 12:19 -0700
      Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-06-29 19:48 -0400
        Re: Atmel Bought by Microchip Paul Rubin <no.email@nospam.invalid> - 2016-06-29 16:49 -0700
      Re: Atmel Bought by Microchip jeffj@panix.com (Jeff Jonas) - 2016-07-18 17:02 -0400
        Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-18 20:29 -0400
        Re: Atmel Bought by Microchip Jasen Betts <jasen@xnet.co.nz> - 2016-07-19 10:48 +0000
          Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-19 20:23 -0400
        Re: Atmel Bought by Microchip Grant Edwards <invalid@invalid.invalid> - 2016-07-19 14:27 +0000
    Re: Atmel Bought by Microchip pozz <pozzugno@gmail.com> - 2016-07-22 17:46 +0200
      Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-07-22 12:14 -0400
        Re: Atmel Bought by Microchip pozz <pozzugno@gmail.com> - 2016-07-25 09:10 +0200
          Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-25 20:11 -0400
      Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-22 23:01 -0400
        Re: Atmel Bought by Microchip pozz <pozzugno@gmail.com> - 2016-07-25 09:15 +0200
          Re: Atmel Bought by Microchip Grant Edwards <invalid@invalid.invalid> - 2016-07-25 14:06 +0000
            Re: Atmel Bought by Microchip Paul <paul@pcserviceselectronics.co.uk> - 2016-07-25 23:54 +0100
              Re: Atmel Bought by Microchip Grant Edwards <invalid@invalid.invalid> - 2016-07-25 23:18 +0000
                Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-07-25 19:44 -0400
              Re: Atmel Bought by Microchip albert@cherry.spenarnc.xs4all.nl (Albert van der Horst) - 2016-12-16 17:58 +0100
                Re: Atmel Bought by Microchip George Neuner <gneuner2@comcast.net> - 2016-12-16 17:28 -0500
          Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-25 20:22 -0400
            Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-07-25 22:43 -0400
              Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-26 20:12 -0400
                Re: Atmel Bought by Microchip Paul Rubin <no.email@nospam.invalid> - 2016-07-26 21:30 -0700
                  Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-27 19:46 -0400
                Re: Atmel Bought by Microchip Spehro Pefhany <speffSNIP@interlogDOTyou.knowwhat> - 2016-07-27 07:25 -0400
                  Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-27 19:53 -0400
                    Re: Atmel Bought by Microchip Paul Rubin <no.email@nospam.invalid> - 2016-07-27 20:04 -0700
                      Re: Atmel Bought by Microchip Les Cargill <lcargill99@comcast.com> - 2016-07-28 01:51 -0500
                        Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-07-28 02:50 -0400
                          Re: Atmel Bought by Microchip raimond.dragomir@gmail.com - 2016-07-28 03:27 -0700
                            Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-07-28 12:58 -0400
                        Re: Atmel Bought by Microchip Paul Rubin <no.email@nospam.invalid> - 2016-07-28 00:03 -0700
                          Re: Atmel Bought by Microchip Uwe Bonnes <bon@hertz.ikp.physik.tu-darmstadt.de> - 2016-07-28 10:19 +0000
                            Re: Atmel Bought by Microchip Paul Rubin <no.email@nospam.invalid> - 2016-07-29 14:52 -0700
                              Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-07-30 02:19 -0400
                                Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-30 20:03 -0400
                                  Re: Atmel Bought by Microchip Paul Rubin <no.email@nospam.invalid> - 2016-07-30 17:11 -0700
                                    Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-30 20:54 -0400
                                    Re: Atmel Bought by Microchip David Brown <david.brown@hesbynett.no> - 2016-08-01 09:45 +0200
                                      Re: Atmel Bought by Microchip Paul Rubin <no.email@nospam.invalid> - 2016-08-01 11:52 -0700
                                        Re: Atmel Bought by Microchip raimond.dragomir@gmail.com - 2016-08-01 22:17 -0700
                                          Re: Atmel Bought by Microchip Paul Rubin <no.email@nospam.invalid> - 2016-08-01 22:28 -0700
                                            Re: Atmel Bought by Microchip raimond.dragomir@gmail.com - 2016-08-02 23:14 -0700
                                Re: Atmel Bought by Microchip Paul Rubin <no.email@nospam.invalid> - 2016-07-30 18:05 -0700
                              Re: Atmel Bought by Microchip kristoff <kristoff@skypro.be> - 2016-07-30 18:15 +0200
                                Re: Atmel Bought by Microchip Paul Rubin <no.email@nospam.invalid> - 2016-07-30 19:19 -0700
                          Re: Atmel Bought by Microchip David Brown <david.brown@hesbynett.no> - 2016-07-28 12:29 +0200
                          Re: Atmel Bought by Microchip pozz <pozzugno@gmail.com> - 2016-07-28 15:04 +0200
                          Re: Atmel Bought by Microchip Mel Wilson <mwilson@the-wire.com> - 2016-07-28 14:07 +0000
                      Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-28 20:10 -0400
                Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-07-27 10:08 -0400
                  Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-27 19:49 -0400
                    Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-07-28 00:30 -0400
                      Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-28 20:13 -0400
                        Re: Atmel Bought by Microchip rickman <gnuarm@gmail.com> - 2016-07-30 02:23 -0400
                          Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-30 20:06 -0400
                            Re: Atmel Bought by Microchip Dimiter_Popoff <dp@tgi-sci.com> - 2016-07-31 13:55 +0300
                              Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-31 09:12 -0400
                                Re: Atmel Bought by Microchip Dimiter_Popoff <dp@tgi-sci.com> - 2016-07-31 17:22 +0300
                                  Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-31 10:26 -0400
                                    Re: Atmel Bought by Microchip Dimiter_Popoff <dp@tgi-sci.com> - 2016-07-31 17:38 +0300
                                      Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-31 10:49 -0400
                                        Re: Atmel Bought by Microchip Dimiter_Popoff <dp@tgi-sci.com> - 2016-07-31 17:56 +0300
                                          Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-31 19:21 -0400
                                            Re: Atmel Bought by Microchip Dimiter_Popoff <dp@tgi-sci.com> - 2016-08-01 02:47 +0300
                                              Re: Atmel Bought by Microchip Paul Rubin <no.email@nospam.invalid> - 2016-07-31 17:11 -0700
                                                Re: Atmel Bought by Microchip John Larkin <jjlarkin@highlandtechnology.com> - 2016-07-31 18:54 -0700
                                              Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-31 20:14 -0400
                                                Re: Atmel Bought by Microchip Dimiter_Popoff <dp@tgi-sci.com> - 2016-08-01 03:42 +0300
                                                  Re: Atmel Bought by Microchip krw@attt.bizz - 2016-07-31 21:05 -0400
                                                    Re: Atmel Bought by Microchip Dimiter_Popoff <dp@tgi-sci.com> - 2016-08-01 04:38 +0300
                                                      Re: Atmel Bought by Microchip krw <krw@nowhere.com> - 2016-07-31 22:39 -0400

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#24501

FromPaul Rubin <no.email@nospam.invalid>
Date2016-07-01 13:33 -0700
Message-ID<87a8i1m73w.fsf@nightsong.com>
In reply to#24499
antispam@math.uni.wroc.pl writes:
> Hmm, I am using STM32F030F4P6.  Advertised price in quantity is $0.25.

$0.528 at Mouser in qty 10000.  $0.89 in qty 100.  Qty to get it at 0.25
must be awfully large.

  http://www.mouser.com/ProductDetail/STMicroelectronics/STM32F030F4P6/

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#24502

Fromrickman <gnuarm@gmail.com>
Date2016-07-01 17:32 -0400
Message-ID<nl6nhg$s12$1@dont-email.me>
In reply to#24501
On 7/1/2016 4:33 PM, Paul Rubin wrote:
> antispam@math.uni.wroc.pl writes:
>> Hmm, I am using STM32F030F4P6.  Advertised price in quantity is $0.25.
>
> $0.528 at Mouser in qty 10000.  $0.89 in qty 100.  Qty to get it at 0.25
> must be awfully large.
>
>   http://www.mouser.com/ProductDetail/STMicroelectronics/STM32F030F4P6/

You should know that Digikey and Mouser are not the places to get high 
volume pricing.  That is typically negotiated.

-- 

Rick C

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#24503

FromPaul Rubin <no.email@nospam.invalid>
Date2016-07-01 14:49 -0700
Message-ID<8760spm3k6.fsf@nightsong.com>
In reply to#24502
rickman <gnuarm@gmail.com> writes:
>> $0.528 at Mouser in qty 10000.  $0.89 in qty 100.
> You should know that Digikey and Mouser are not the places to get high
> volume pricing.  That is typically negotiated.

I guess that makes sense.  What counts as high volume though?  Is 0.25
in 10k qty plausible or would it take millions of units?

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#24504

Fromrickman <gnuarm@gmail.com>
Date2016-07-01 17:52 -0400
Message-ID<nl6om8$tlk$4@dont-email.me>
In reply to#24503
On 7/1/2016 5:49 PM, Paul Rubin wrote:
> rickman <gnuarm@gmail.com> writes:
>>> $0.528 at Mouser in qty 10000.  $0.89 in qty 100.
>> You should know that Digikey and Mouser are not the places to get high
>> volume pricing.  That is typically negotiated.
>
> I guess that makes sense.  What counts as high volume though?  Is 0.25
> in 10k qty plausible or would it take millions of units?

For more expensive parts I had vendors salivating at 5000 year and got a 
quote for very good pricing.  Didn't go into production so I don't know 
if they would have stood by it.

-- 

Rick C

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#24505

Fromrickman <gnuarm@gmail.com>
Date2016-07-01 17:54 -0400
Message-ID<nl6oqp$tlk$5@dont-email.me>
In reply to#24504
On 7/1/2016 5:52 PM, rickman wrote:
> On 7/1/2016 5:49 PM, Paul Rubin wrote:
>> rickman <gnuarm@gmail.com> writes:
>>>> $0.528 at Mouser in qty 10000.  $0.89 in qty 100.
>>> You should know that Digikey and Mouser are not the places to get high
>>> volume pricing.  That is typically negotiated.
>>
>> I guess that makes sense.  What counts as high volume though?  Is 0.25
>> in 10k qty plausible or would it take millions of units?
>
> For more expensive parts I had vendors salivating at 5000 year and got a
> quote for very good pricing.  Didn't go into production so I don't know
> if they would have stood by it.

By more expensive I mean $10.

-- 

Rick C

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#24506

Fromantispam@math.uni.wroc.pl
Date2016-07-01 22:14 +0000
Message-ID<nl6q03$pgm$1@z-news.wcss.wroc.pl>
In reply to#24501
In comp.arch.embedded Paul Rubin <no.email@nospam.invalid> wrote:
> antispam@math.uni.wroc.pl writes:
> > Hmm, I am using STM32F030F4P6.  Advertised price in quantity is $0.25.
> 
> $0.528 at Mouser in qty 10000.  $0.89 in qty 100.  Qty to get it at 0.25
> must be awfully large.
> 
>   http://www.mouser.com/ProductDetail/STMicroelectronics/STM32F030F4P6/

$0.25 is from STM advertising.  Yes, there is large difference compared
to prices that small buyer gets from established places.  But the
same is with products from other manufactures.  I got mine from
Aliexpress seller, $0.44 in quantity 10, $0.43 in quantity 100.
Of course there is risk of fakes, but at least there is some
hope that Chinese are reselling from a big lot bought at
manufacturer price.

-- 
                              Waldek Hebisch

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#24507

Fromrickman <gnuarm@gmail.com>
Date2016-07-01 18:18 -0400
Message-ID<nl6q6q$7ip$1@dont-email.me>
In reply to#24506
On 7/1/2016 6:14 PM, antispam@math.uni.wroc.pl wrote:
> In comp.arch.embedded Paul Rubin <no.email@nospam.invalid> wrote:
>> antispam@math.uni.wroc.pl writes:
>>> Hmm, I am using STM32F030F4P6.  Advertised price in quantity is $0.25.
>>
>> $0.528 at Mouser in qty 10000.  $0.89 in qty 100.  Qty to get it at 0.25
>> must be awfully large.
>>
>>   http://www.mouser.com/ProductDetail/STMicroelectronics/STM32F030F4P6/
>
> $0.25 is from STM advertising.  Yes, there is large difference compared
> to prices that small buyer gets from established places.  But the
> same is with products from other manufactures.  I got mine from
> Aliexpress seller, $0.44 in quantity 10, $0.43 in quantity 100.
> Of course there is risk of fakes, but at least there is some
> hope that Chinese are reselling from a big lot bought at
> manufacturer price.

I wish.  I could get some parts really inexpensively, but my contract 
assembler won't guarantee the units if I use any of these potentially 
crap parts.

-- 

Rick C

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#24508

FromSpehro Pefhany <speffSNIP@interlogDOTyou.knowwhat>
Date2016-07-01 18:48 -0400
Message-ID<s8sdnb96keqkuhgqnuvi39j4tij7fq9mr0@4ax.com>
In reply to#24501
On Fri, 01 Jul 2016 13:33:07 -0700, the renowned Paul Rubin
<no.email@nospam.invalid> wrote:

>antispam@math.uni.wroc.pl writes:
>> Hmm, I am using STM32F030F4P6.  Advertised price in quantity is $0.25.
>
>$0.528 at Mouser in qty 10000.  $0.89 in qty 100.  Qty to get it at 0.25
>must be awfully large.
>
>  http://www.mouser.com/ProductDetail/STMicroelectronics/STM32F030F4P6/


STM32F103C8T6 must be < $0.70 USD, based on what I see from China, but
it's $3+ in 1K from Digikey. 

--sp 

-- 
Best regards, 
Spehro Pefhany
Amazon link for AoE 3rd Edition:            http://tinyurl.com/ntrpwu8

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#24451

Fromrickman <gnuarm@gmail.com>
Date2016-06-29 13:04 -0400
Message-ID<nl0v3a$a87$1@dont-email.me>
In reply to#24444
On 6/29/2016 12:24 PM, Les Cargill wrote:
> rickman wrote:
>> Not sure how I missed this one for two months.  I see there is already
>> some serious contention with Atmel employees.
>>
>> http://www.eetimes.com/document.asp?doc_id=1329412
>>
>> I wonder what it will be like for the sales force to be selling PICs,
>> AVRs and ARMs all into much of the same market space?
>
> I think you're at the wrong end of the telescope. This is pretty clearly
> a consolidation in a falling market. Microchip doesn't appear to be
> able to conform to severance agreements.
>
>> I wonder if the
>> PIC32 will finally bite the dust with ARMs all around it crowding it out
>> of the market?
>
> I've never held that ARM was much in the same space as PIC32. At least
> the tooling is pretty radically different. And I can't say I'm too sad
> if AVR just goes away.

Why would you say the ARMs aren't "in the same space as PIC32"?  They 
are both available at about the same performance levels, both come with 
a range of memory and peripherals.  I think the main difference is there 
is one company making PIC32s while there are dozens making ARM devices 
for the same applications.

-- 

Rick C

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#24458

FromLes Cargill <lcargill99@comcast.com>
Date2016-06-29 13:07 -0500
Message-ID<nl12j5$odu$1@dont-email.me>
In reply to#24451
rickman wrote:
> On 6/29/2016 12:24 PM, Les Cargill wrote:
>> rickman wrote:
>>> Not sure how I missed this one for two months.  I see there is already
>>> some serious contention with Atmel employees.
>>>
>>> http://www.eetimes.com/document.asp?doc_id=1329412
>>>
>>> I wonder what it will be like for the sales force to be selling PICs,
>>> AVRs and ARMs all into much of the same market space?
>>
>> I think you're at the wrong end of the telescope. This is pretty clearly
>> a consolidation in a falling market. Microchip doesn't appear to be
>> able to conform to severance agreements.
>>
>>> I wonder if the
>>> PIC32 will finally bite the dust with ARMs all around it crowding it out
>>> of the market?
>>
>> I've never held that ARM was much in the same space as PIC32. At least
>> the tooling is pretty radically different. And I can't say I'm too sad
>> if AVR just goes away.
>
> Why would you say the ARMs aren't "in the same space as PIC32"?  They
> are both available at about the same performance levels, both come with
> a range of memory and peripherals.


What we'd found is that the PIC32 fit better. The Cortex M had, in
general, fewer peripherals. But this is gonna be an observer bias
thing. I was also pushing for an Ethernet port, and it seems like
PIC had a better story there.


> I think the main difference is there
> is one company making PIC32s while there are dozens making ARM devices
> for the same applications.
>

This is also true. I just found the PIC series to be very easy to work 
with.

-- 
Les Cargill

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#24461

Fromrickman <gnuarm@gmail.com>
Date2016-06-29 14:17 -0400
Message-ID<nl13b9$r85$1@dont-email.me>
In reply to#24458
On 6/29/2016 2:07 PM, Les Cargill wrote:
> rickman wrote:
>> On 6/29/2016 12:24 PM, Les Cargill wrote:
>>> rickman wrote:
>>>> Not sure how I missed this one for two months.  I see there is already
>>>> some serious contention with Atmel employees.
>>>>
>>>> http://www.eetimes.com/document.asp?doc_id=1329412
>>>>
>>>> I wonder what it will be like for the sales force to be selling PICs,
>>>> AVRs and ARMs all into much of the same market space?
>>>
>>> I think you're at the wrong end of the telescope. This is pretty clearly
>>> a consolidation in a falling market. Microchip doesn't appear to be
>>> able to conform to severance agreements.
>>>
>>>> I wonder if the
>>>> PIC32 will finally bite the dust with ARMs all around it crowding it
>>>> out
>>>> of the market?
>>>
>>> I've never held that ARM was much in the same space as PIC32. At least
>>> the tooling is pretty radically different. And I can't say I'm too sad
>>> if AVR just goes away.
>>
>> Why would you say the ARMs aren't "in the same space as PIC32"?  They
>> are both available at about the same performance levels, both come with
>> a range of memory and peripherals.
>
>
> What we'd found is that the PIC32 fit better. The Cortex M had, in
> general, fewer peripherals. But this is gonna be an observer bias
> thing. I was also pushing for an Ethernet port, and it seems like
> PIC had a better story there.

I recall a discussion on this some years ago.  I can't imagine this is 
still true in any meaningful way unless you have very unusual 
requirements.  Let's face it, if the ARM CMx devices didn't cut the 
mustard in some way, they would not have taken off as they did.

I also remember a conversation some years back where I forecast the rise 
of the ARM to dominate the MCU market.  Some argued that the core didn't 
matter in a meaningful way, much more important were the peripherals 
which change between different makers even with the same CPU core.  That 
is all true, but it has become irrelevant as users pick a CPU core and 
become comfortable with that.  Even if they have to switch makers to get 
a peripheral they want, as long as the new devices is supported by the 
same tools they often are willing to do that.

With the PIC32 you are stuck with one maker.  I don't know how 
profitable the PIC32 is, but there are various costs associated with 
supporting a line and if the sales don't continue to justify it, the 
line can get dropped.  Which do you think has the larger sales, the 
PIC32 or the ARM CMx devices?  Microchip may not axe any of the MCU 
lines.  But with this merger the first two to be considered I would 
think would be dsPIC and PIC32.

>> I think the main difference is there
>> is one company making PIC32s while there are dozens making ARM devices
>> for the same applications.
>>
>
> This is also true. I just found the PIC series to be very easy to work
> with.

Compared to what?

-- 

Rick C

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#24464

FromLes Cargill <lcargill99@comcast.com>
Date2016-06-29 13:34 -0500
Message-ID<nl145g$uce$1@dont-email.me>
In reply to#24461
rickman wrote:
> On 6/29/2016 2:07 PM, Les Cargill wrote:
>> rickman wrote:
>>> On 6/29/2016 12:24 PM, Les Cargill wrote:
>>>> rickman wrote:
>>>>> Not sure how I missed this one for two months.  I see there is already
>>>>> some serious contention with Atmel employees.
>>>>>
>>>>> http://www.eetimes.com/document.asp?doc_id=1329412
>>>>>
>>>>> I wonder what it will be like for the sales force to be selling PICs,
>>>>> AVRs and ARMs all into much of the same market space?
>>>>
>>>> I think you're at the wrong end of the telescope. This is pretty
>>>> clearly
>>>> a consolidation in a falling market. Microchip doesn't appear to be
>>>> able to conform to severance agreements.
>>>>
>>>>> I wonder if the
>>>>> PIC32 will finally bite the dust with ARMs all around it crowding it
>>>>> out
>>>>> of the market?
>>>>
>>>> I've never held that ARM was much in the same space as PIC32. At least
>>>> the tooling is pretty radically different. And I can't say I'm too sad
>>>> if AVR just goes away.
>>>
>>> Why would you say the ARMs aren't "in the same space as PIC32"?  They
>>> are both available at about the same performance levels, both come with
>>> a range of memory and peripherals.
>>
>>
>> What we'd found is that the PIC32 fit better. The Cortex M had, in
>> general, fewer peripherals. But this is gonna be an observer bias
>> thing. I was also pushing for an Ethernet port, and it seems like
>> PIC had a better story there.
>
> I recall a discussion on this some years ago.  I can't imagine this is
> still true in any meaningful way unless you have very unusual
> requirements.

I was dealing with a very slow organization, so the "many years ago"
component dominates my observation.

> Let's face it, if the ARM CMx devices didn't cut the
> mustard in some way, they would not have taken off as they did.
>

It's hard to say, really. This is not a market in which "the market has
spoken", and you even say why down the page a bit.

> I also remember a conversation some years back where I forecast the rise
> of the ARM to dominate the MCU market.  Some argued that the core didn't
> matter in a meaningful way, much more important were the peripherals
> which change between different makers even with the same CPU core.

Right. That mentality dominated what I'd seen.

>  That
> is all true, but it has become irrelevant as users pick a CPU core and
> become comfortable with that.  Even if they have to switch makers to get
> a peripheral they want, as long as the new devices is supported by the
> same tools they often are willing to do that.
>

So there ya go.

> With the PIC32 you are stuck with one maker.  I don't know how
> profitable the PIC32 is, but there are various costs associated with
> supporting a line and if the sales don't continue to justify it, the
> line can get dropped.  Which do you think has the larger sales, the
> PIC32 or the ARM CMx devices?  Microchip may not axe any of the MCU
> lines.  But with this merger the first two to be considered I would
> think would be dsPIC and PIC32.
>

Could be.


>>> I think the main difference is there
>>> is one company making PIC32s while there are dozens making ARM devices
>>> for the same applications.
>>>
>>
>> This is also true. I just found the PIC series to be very easy to work
>> with.
>
> Compared to what?
>

AVR. Again, I will eventually see a Cortex Mx but haven't had the 
privilege yet.

-- 
Les Cargill

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#24466

FromPhil Hobbs <pcdhSpamMeSenseless@electrooptical.net>
Date2016-06-29 14:45 -0400
Message-ID<FdidnS0LrNbYiunKnZ2dnUU7-Y-dnZ2d@supernews.com>
In reply to#24461
On 06/29/2016 02:17 PM, rickman wrote:
> On 6/29/2016 2:07 PM, Les Cargill wrote:
>> rickman wrote:
>>> On 6/29/2016 12:24 PM, Les Cargill wrote:
>>>> rickman wrote:
>>>>> Not sure how I missed this one for two months.  I see there is already
>>>>> some serious contention with Atmel employees.
>>>>>
>>>>> http://www.eetimes.com/document.asp?doc_id=1329412
>>>>>
>>>>> I wonder what it will be like for the sales force to be selling PICs,
>>>>> AVRs and ARMs all into much of the same market space?
>>>>
>>>> I think you're at the wrong end of the telescope. This is pretty
>>>> clearly
>>>> a consolidation in a falling market. Microchip doesn't appear to be
>>>> able to conform to severance agreements.
>>>>
>>>>> I wonder if the
>>>>> PIC32 will finally bite the dust with ARMs all around it crowding it
>>>>> out
>>>>> of the market?
>>>>
>>>> I've never held that ARM was much in the same space as PIC32. At least
>>>> the tooling is pretty radically different. And I can't say I'm too sad
>>>> if AVR just goes away.
>>>
>>> Why would you say the ARMs aren't "in the same space as PIC32"?  They
>>> are both available at about the same performance levels, both come with
>>> a range of memory and peripherals.
>>
>>
>> What we'd found is that the PIC32 fit better. The Cortex M had, in
>> general, fewer peripherals. But this is gonna be an observer bias
>> thing. I was also pushing for an Ethernet port, and it seems like
>> PIC had a better story there.
>
> I recall a discussion on this some years ago.  I can't imagine this is
> still true in any meaningful way unless you have very unusual
> requirements.  Let's face it, if the ARM CMx devices didn't cut the
> mustard in some way, they would not have taken off as they did.
>
> I also remember a conversation some years back where I forecast the rise
> of the ARM to dominate the MCU market.  Some argued that the core didn't
> matter in a meaningful way, much more important were the peripherals
> which change between different makers even with the same CPU core.  That
> is all true, but it has become irrelevant as users pick a CPU core and
> become comfortable with that.  Even if they have to switch makers to get
> a peripheral they want, as long as the new devices is supported by the
> same tools they often are willing to do that.
>
> With the PIC32 you are stuck with one maker.  I don't know how
> profitable the PIC32 is, but there are various costs associated with
> supporting a line and if the sales don't continue to justify it, the
> line can get dropped.

That's one of the great things about Microchip historically though--they 
virtually never leave you in the lurch.  You can still buy PIC17C756es 
from 20 years ago, that never sold well.

Cheers

Phil Hobbs

-- 
Dr Philip C D Hobbs
Principal Consultant
ElectroOptical Innovations LLC
Optics, Electro-optics, Photonics, Analog Electronics

160 North State Road #203
Briarcliff Manor NY 10510

hobbs at electrooptical dot net
http://electrooptical.net

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#24453

FromTim Wescott <seemywebsite@myfooter.really>
Date2016-06-29 12:24 -0500
Message-ID<y6ednb7QAY_1menKnZ2dnUU7-RWdnZ2d@giganews.com>
In reply to#24444
On Wed, 29 Jun 2016 11:24:50 -0500, Les Cargill wrote:

> 
> The problem is that I don't have any direct exposure to the tiny ARM
> offerings, mainly because the peripheral mix chosen on projects I worked
> on fit PIC32 or PIC24 better.
> 
> Really, when we're saying ARM these days, it more means something big
> enough to build a cell phone on.

I disagree.  The ARM A-core is for cell-phone sized stuff (and possibly 
desktop).  But the Cortex M-cores show up in some pretty small 
processors.  Anything that can be had for under a buck in quantity isn't 
a "big processor".

-- 

Tim Wescott
Wescott Design Services
http://www.wescottdesign.com

I'm looking for work -- see my website!

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#24459

FromLes Cargill <lcargill99@comcast.com>
Date2016-06-29 13:09 -0500
Message-ID<nl12m4$odu$2@dont-email.me>
In reply to#24453
Tim Wescott wrote:
> On Wed, 29 Jun 2016 11:24:50 -0500, Les Cargill wrote:
>
>>
>> The problem is that I don't have any direct exposure to the tiny ARM
>> offerings, mainly because the peripheral mix chosen on projects I worked
>> on fit PIC32 or PIC24 better.
>>
>> Really, when we're saying ARM these days, it more means something big
>> enough to build a cell phone on.
>
> I disagree.  The ARM A-core is for cell-phone sized stuff (and possibly
> desktop).  But the Cortex M-cores show up in some pretty small
> processors.  Anything that can be had for under a buck in quantity isn't
> a "big processor".
>


Yeah. So many processors, so little time.

-- 
Les Cargill

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#24468

Fromsms <scharf.steven@geemail.com>
Date2016-06-29 12:19 -0700
Message-ID<nl1703$9aj$1@dont-email.me>
In reply to#24428
On 6/28/2016 3:55 PM, rickman wrote:
> Not sure how I missed this one for two months.  I see there is already
> some serious contention with Atmel employees.
>
> http://www.eetimes.com/document.asp?doc_id=1329412
>
> I wonder what it will be like for the sales force to be selling PICs,
> AVRs and ARMs all into much of the same market space?  I wonder if the
> PIC32 will finally bite the dust with ARMs all around it crowding it out
> of the market?  Or maybe the dsPIC will go away?

After Cypress dropped their bid for Atmel, and Atmel spurned Dialog, I 
thought that Intel might swoop in. Intel has been making noise about 
getting back into the embedded market, where they once had a huge 
presence with the 8051 product line (and before that the 804x line. They 
finally gave up on the idea of the x86 architecture in embedded.

All these M&As of companies doing embedded stuff and Intel is left out.

I think I'll go do a COP8 design.

[toc] | [prev] | [next] | [standalone]


#24471

Fromrickman <gnuarm@gmail.com>
Date2016-06-29 19:48 -0400
Message-ID<nl1mnh$vc5$3@dont-email.me>
In reply to#24468
On 6/29/2016 3:19 PM, sms wrote:
> On 6/28/2016 3:55 PM, rickman wrote:
>> Not sure how I missed this one for two months.  I see there is already
>> some serious contention with Atmel employees.
>>
>> http://www.eetimes.com/document.asp?doc_id=1329412
>>
>> I wonder what it will be like for the sales force to be selling PICs,
>> AVRs and ARMs all into much of the same market space?  I wonder if the
>> PIC32 will finally bite the dust with ARMs all around it crowding it out
>> of the market?  Or maybe the dsPIC will go away?
>
> After Cypress dropped their bid for Atmel, and Atmel spurned Dialog, I
> thought that Intel might swoop in. Intel has been making noise about
> getting back into the embedded market, where they once had a huge
> presence with the 8051 product line (and before that the 804x line. They
> finally gave up on the idea of the x86 architecture in embedded.
>
> All these M&As of companies doing embedded stuff and Intel is left out.
>
> I think I'll go do a COP8 design.

What is M&A?

-- 

Rick C

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#24472

FromPaul Rubin <no.email@nospam.invalid>
Date2016-06-29 16:49 -0700
Message-ID<87twgbmu7u.fsf@nightsong.com>
In reply to#24471
rickman <gnuarm@gmail.com> writes:
> What is M&A?

Mergers and acquisitions.

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#24652

Fromjeffj@panix.com (Jeff Jonas)
Date2016-07-18 17:02 -0400
Message-ID<nmjg5m$9ro$1@panix1.panix.com>
In reply to#24468
> ... Intel has been making noise about 
> getting back into the embedded market,
> where they once had a huge presence with the 8051 product line

Intel dropped the ball when they gave up the xScale ARM line
to focus on x86 architecture from Pentium to Atom to Quark.

Intel is trying to force themselves into the embedded market
with the Galileo Arduino-like platform with the Quark Chip,
and the Edison SoC (system on chip).
But I see nobody really adopting that despite
familiarity and comfort with the x86 architecture.

Intel does not seem to collaborate with others.
All the other chip makers collaborate or are consortiums,
particularly ARM since it's fabless: the core is licensed to others.

The latest Intel show-n-tell I attended seemed rather arrogant:
they want the entire vertical market from embedded portable device
to router to server and everything in between.
No need to play nice with others.

[toc] | [prev] | [next] | [standalone]


#24654

Fromkrw@attt.bizz
Date2016-07-18 20:29 -0400
Message-ID<bqsqob98k8if6c7ndmf76u38e504vro2ut@4ax.com>
In reply to#24652
On 18 Jul 2016 17:02:46 -0400, jeffj@panix.com (Jeff Jonas) wrote:

>> ... Intel has been making noise about 
>> getting back into the embedded market,
>> where they once had a huge presence with the 8051 product line
>
>Intel dropped the ball when they gave up the xScale ARM line
>to focus on x86 architecture from Pentium to Atom to Quark.

Intel hasn't done *anything* right except X86 (and there is some
argument here, too).
>
>Intel is trying to force themselves into the embedded market
>with the Galileo Arduino-like platform with the Quark Chip,
>and the Edison SoC (system on chip).
>But I see nobody really adopting that despite
>familiarity and comfort with the x86 architecture.
>
>Intel does not seem to collaborate with others.
>All the other chip makers collaborate or are consortiums,
>particularly ARM since it's fabless: the core is licensed to others.

You got that right.  Every time I've had a presentation from Intel
it's been by the most arrogant people imaginable.  Their pricing model
is based on X86, as well.  A model that doesn't allow their partner to
make a profit.
>
>The latest Intel show-n-tell I attended seemed rather arrogant:
>they want the entire vertical market from embedded portable device
>to router to server and everything in between.
>No need to play nice with others.

Yep.  That's all I've seen from them, too, and I'm not in the IT
market.

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